The goal was to create a logo that reflects my personality and work style. The Logo will be used as a watermark, on social media, stickers and merchandise I can send to clients as a gift, or a part of a package.
Why Octopus? First of all, they are majestic creatures.
Secondly, the logo reflects the nature of my work - wearing many hats, playing different roles. As a designer that has been working in-house for the past 2 years - I am a "generalist", doing variety of work, from directing and styling photoshoots to designing e-blasts and web banners. But just like an octopus, that has 8 brains connected to its arms - I put thought and dedication into every task.